Chrysler Group announced the new 2007 Wrangler ad campaign this morning - and it's a bit buggy....
"Bugs" will be found in some of the most unusual places as the Jeep® brand launches a new marketing campaign to introduce the next two vehicles in the brand’s product offensive — the all-new 2007 Jeep Wrangler two-door, the brand’s icon, and the new Jeep Wrangler Unlimited, the first-ever four-door Wrangler.
Both vehicles tap aspirational Jeep values — the need for freedom, adventure, excitement and fun.
"With more capability, interior space and comfort, refinement, power and open-air fun, the all-new Wrangler is the best Jeep Wrangler ever and takes the freedom to go anywhere and do anything to a new level," says John Plecha, Director – Jeep Marketing and Global Communications. "It's the ultimate freedom machine.
"And, with room for five adult passengers and the most cargo space ever offered in a Wrangler, the four-door Unlimited expands the Jeep experience and allows consumers to share Wrangler's unparalleled fun, freedom and adventure with family and friends," adds Plecha.
How about the new commercials?
Lizard
Bigger Deffer